Novel Engineering: Misty Marot Starts Up Something New

By Shantel Hanna


Starting something new can be a scary journey, especially when it’s your own business. Creating a business plan, obtaining funding, recruiting talent, the list goes on. Very quickly it can become overwhelming and clouds of hazy uncertainty can water down those entrepreneurial dreams.

CEO of Novel Engineering, Misty Marot, took on the challenge. Novel Engineering is a software, electronic hardware and systems engineering service and product provider. Novel specializes in Model Based Systems Engineering (MBSE), Independent Verification and Validation (IV&V), and Research Design and Development for the aerospace, aviation, rail and control industries. The company is headquartered in a 15,000 square foot facility in Satellite Beach.

The Ups and Downs of Sparking the Dream

“Sara Blakely, a very successful self-made woman taught to never be intimidated by what you don’t know. That can be your greatest strength and ensure that you do things differently from everyone else. Though my background is in applied behavior analysis and organizational behavior management, I found the challenges of being an entrepreneur and building my own engineering company compelling,” Misty said.

Novel Engineering started out of the Marot’s home. While maintaining her employment with Brevard Public Schools and keeping her eyes on her most important priority, being a mother to her two young children Cole and Caia, Misty began assembling her team. After successfully landing her first key employee, her husband Chris, a highly sought after and experienced engineer to oversee engineering operations, she focused on getting the right people to spearhead business development, marketing and accounting.

“I knew it was a huge risk but also an enormous opportunity, I felt it was one I was supposed to take.” Misty said. Looking back, both Misty and Chris are glad they did not let fear overshadow their inner entrepreneurial spirit.

“I learned a lot about myself, patience, and how resilient one can be,” Misty shared. “Every day there is a choice to get going and do what you need to do.” She said she really learned to focus on the positive and put one foot in front of the other to get through that very challenging time and every day after.

Key Ingredients

Misty has over 16 years of experience in organizational behavior management and applied behavioral analysis. This keen interest and expertise, coupled with Chris’s 14 years of experience in systems, software, and electrical engineering was a healthy balance and positioned them well as successful business owners.

Focusing on optimizing their business’s efficiency and effectiveness has been a key to their success. Misty also prides herself in recruiting, developing, and cultivating her personnel in a way that meets organizational goals as well as the professional goals of the personnel; meeting at a road of innovated collaboration instead of a one-way road of compromise.

“You can have the best systems in place and a vision where you would like the company to go but great things in business are never done by just one person. Novel Engineering’s success can be directly contributed to the many special people who have unselfishly devoted their time and talents to make our collective dream come to life,” Misty said.

Novelty Paid Forward

Novel Engineering’s success led to their recognition as a Florida Companies to Watch recipient by GrowFL. They were recognized for their management team, competitive market position and strong community involvement.

With increased success comes increased responsibility, and Misty believes one of those responsibilities is getting involved in the local community. The Novel Engineering team entered to participate in NASA’s Cube Quest Challenge. In the challenge, teams were tasked with creating an advanced cube satellite and eventually send it into orbit. Novel’s team was recognized as one of the top five participating teams for Ground Tournament 1. This win was accomplished through the collaboration of Novel Engineering staff, local and remote professionals, and organizations volunteering their time to be a part of something new and innovative.

One of the outcomes of that experience was Novel’s formulation of an outreach group for Science, Technology, Engineering, and Math (STEM) students at Freedom 7 Elementary, located in Cocoa Beach. The students learned about cube satellites, space, and 3D computer modeling. Novel Engineering staff provided the lessons throughout the year to the students.

Misty believes small businesses are the pillar of a thriving community, providing meaningful careers and giving back to their communities in countless ways. Novel Engineering is certainly a perfect example of this belief.